We all know the benefits of video content right? The one that you upload on your website, or on your social media page, or on your application. You know that video content is something that the viewers want to see and to get that seen you need to be able to get seen by search engines like Goggle, Bing etc. Right? Now think fast and tell me what’s the fastest way to appear on Google’s front page? Don’t know? Well let me tell you, the answer is simple its VIDEO TRANSCRIPTION.
By adding video transcription in your video content you will be able to get ranked on google and will be soon and then shared and tagged which is our goal. Now let’s talk about why video transcription is needed.
Why Video Transcription?
Adding transcription to your video content is essential as it gives you the platform to have a broader audience, which might not be able to see or hear your videos without video transcription. Now this might be for various reasons with their disability to hear the video or maybe they are not native and are unable to understand your accent. This gives rise to the need of captioning the videos. Which gives your content a new platform to flourish, as no one genuinely has to hear you they can school and just read the video transcription done and get the context. And this helps your content be viewed in places it’s not just hard to hear the sound of a video but also if they have issues understanding the dialect.
Power of video transcription:
I am sure you guys already know how YouTube adds video transcriptions to enhance the views up to 7.32%. Now adding transcriptions to your videos makes it a whole blog itself having keywords and as you know it can help in SEO. And it is easier to get the people see the transcription if they internet speed is slow or, are in a place where they are unable to hear the video.
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Benefits of Video transcription:
Video Transcription has many benefits let’s talk about the top ones today.
- High ranks in search engines
- Increase in traffic on websites
- Opportunities for link building
- Lower bounces rates
- Content creation speed up
- Accessibility for deaf and disabled
- Flexible view
- Increase in SEO
- Easy translation
Now let’s jump right into them and learn about the benefits in details
High ranks in search engines:
One of the most well known benefits of video transcription is that it helps the video content that is present on your platforms but are not reachable and the video transcriptions help those videos to reach to people, As these videos cannot be found by google crawlers the Video transcriptions helps the google crawlers in finding these video and showing it to a whole new set of audience.
Increase in traffic on websites:
As the SEO ranking improves and the google crawlers are able to find your content and put it on google search engine more the people are able to see more of your content you have a huge increase in the traffic. Its simple ranking and traffic go hand in hand. When you are ranking in the front pages of the search engines that means there are more people checking viewing and clicking on your website and on your content. If the keywords in your video transcriptions are on point and if you end up in the top 10 results of these search engine that means you have the optimum traffic.
Opportunities for link building:
Now this is one those benefits in video transcription where it is hard to achieve but not impossible in this first you need to make internal links and then finally you can shift to the external links. As video transcription work as a Godsend and help the most with external links. Internal links can be anything FAQS, features of the products. This helps in keeping your viewers on your page for long as they keep on shifting from products to the price and then towards the FAQ’S. When it comes to external links DO NOT FORGET the other websites look for the most relevant links as they are also trying to rank better.
Video transcription is the first process when it comes to creating captions and transcription indifferent and foreign languages. You must have seen this phenomena on the most famous platform YouTube. YouTube has content from all over the world ad it provides video transcriptions so that it is easier for every single person to view sand understand the videos.
The same phenomena is followed by Netflix. It provides transcription in various languages. Video transcription and its translation is in very high demand and this keep your content over the top and traffic coming.
To learn more about transcription follow serrvixer.com and stay tuned for more.